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Privacy Policy

Last updated 2 June 2026. Effective from the same date.

ClickBomb is operated by Serpply Ltd, a company registered in England and Wales (this document refers to that company as "we", "us", or "ClickBomb"). This page explains what personal data we collect, why, where it is processed, how long we keep it, and the rights you have over it under the UK GDPR and the Data Protection Act 2018.

1. Who is the data controller

Serpply Ltd is the controller of all personal data we collect through clickbombs.com and the related app surfaces. Contact: hello@clickbombs.com.

2. What we collect, why, and the lawful basis

DataWhen collectedPurposeLawful basis
Email addressSignin and magic-link authAuthenticate your account; send transactional and lifecycle emailContract; legitimate interest for lifecycle
Phone number (optional)Stripe CheckoutSales follow-up on higher-tier purchasesConsent (you choose to provide)
Payment detailsStripe CheckoutProcess payment, refund handling, fraud preventionContract
Target URL, keyword, geo, claimed rank bucketPre-check and order formsRun the requested ClickBomb testContract
IP address, user agent, countryEvery API requestSecurity, rate limiting, abuse prevention, basic analyticsLegitimate interest
Cookies and the Meta pixel _fbp / _fbcPage view, form interactionAd measurement and conversion attributionConsent (where consent is required by your jurisdiction)
UTM parameters, fbclid, refererFirst touch on any landerMarketing attribution to the ad or referrer that brought youLegitimate interest

We do not store full card numbers, CVCs, or bank details. Those go directly to Stripe.

3. Where the data goes

We use the following sub-processors to deliver the service. Each is GDPR-compliant under either an adequacy decision or Standard Contractual Clauses:

We do not sell personal data. We do not share it for direct-marketing purposes outside the processors above.

4. The Meta pixel and ad measurement

We run the Meta (Facebook / Instagram) pixel on our marketing landers (the homepage, /test/, /pricing/, /upgrade/, /signin/, /auth/verify/, and the post-purchase /dashboard/) to measure ad performance. Server-side events sent through the Meta Conversions API hash your email and phone with SHA-256 before transmission so the raw values are never sent to Meta in plain text. You can opt out of personalised advertising at facebook.com/settings/ads.

5. Retention

6. Your rights

Under UK GDPR you have the right to: access the personal data we hold about you, request correction of inaccurate data, request deletion (subject to the legal retention requirements above), restrict processing, port your data to another controller, and object to processing on legitimate-interest grounds. You also have the right to withdraw consent for any processing that relies on consent, including the Meta pixel.

To exercise any of these rights, email hello@clickbombs.com from the address on the account. We respond within 30 days. If you are not satisfied with our response you can complain to the UK Information Commissioner's Office at ico.org.uk.

7. International transfers

Some sub-processors are based in the United States. Transfers are covered by the EU–US Data Privacy Framework where the processor is certified, otherwise by Standard Contractual Clauses.

8. Security

We use TLS in transit, password-less authentication, hashed token storage, encrypted secrets, and role-based access on our infrastructure. We log access to administrative actions and keep an immutable audit trail for sensitive operations.

9. Children

ClickBomb is not intended for users under 18. We do not knowingly collect personal data from children. If you believe a child has provided data to us, email hello@clickbombs.com and we will delete it.

10. Changes to this policy

We will update this page when material changes are made. The "Last updated" date at the top reflects the most recent revision. Substantial changes will also be communicated by email to active customers.